giving store

The Baton Rouge Area Foundation's Giving Store is an online platform that facilitates donations for local charities. I promoted the Giving Store through redesigning the website, developing a toolkit for other nonprofits to amplify their outreach, and crafting targeted advertisements leading up to Giving Tuesday. Celebrated annually on November 28th, Giving Tuesday prompts individuals to contribute to various causes and organizations. BRAF actively engages in this philanthropic holiday.

web design

toolkit

The Giving Store provides a toolkit for other nonprofits to use to help amplify their outreach for donations and where to donate. I created a kit of templates for these nonprofits to use to easily apply to their social medias. If they didn’t want to make their own posts with the templates I added into premade ready-to graphics.

Page of toolkit

Premade graphic example

Template example

advertisements

I created multiple advertisements for BRAF’s Giving Store that were used on in the Advocate, Instagram, Facebook, LinkedIn, and billboards. Here are three that I made.

billboards

My first ever billboard designs!

I designed for 6 Giving Store billboards across Baton Rouge advertising the Giving Store for Giving Tuesday.